Unlike a lot of other mechanics out there that try to play the game, your dealership has all the latest equipment and top-notch expertise to give your customers’ vehicles a long and healthy road life. From soup to nuts, you’ve got it covered. Why not stack the cards in your favor by offering what customers really want; Value. Play your hand right and win customer loyalty.
Value is your trump card:
While customers are having work done in your service center, offer them a free inspection while they are there. It’s a simple concept. From a customer’s point of view, it goes a long way in the thought that they’re getting much more than they paid for. They will happily come back for more.
Here are the bonus points:
If you happen to find any maintenance required during the free inspection, you may be able to provide a paid-for service that’ll help you make your quotas while keeping your valued customers safe on the road.
Play the game with a TAARGA playing piece to boost your success:
Offer a free vehicle alignment check, for example. With our weather-wary roads, potholes, curbs and even just day-to-day driving can have a grave effect on a vehicle’s suspension system and steering components. TAARGA can help you promote this free service with TAARGA’s own trump card; Confirmation Marketing.
Confirmation Marketing is a powerful tool that has achieved proven success in getting customer response. Let us send personalized emails, text messages and voice campaigns for you to let your customers know that you care enough to give them value in exchange for loyalty.
Don’t leave the hope of customers coming in for servicing to a roll of the dice.
Schedule a Test Drive with TAARGA today and let us help you win the game by promoting value and keeping your customers happy.